By The Weekly Edge desk ·
Focus Gaming News reported that French World Cup wagering reached new records. The report described varied betting patterns and high-volume matches, with further marketing reforms possible.
Record World Cup wagering may be followed by additional marketing reforms.
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Suppliers of gambling-like games involving monetisable digital objects now fall within the ANJ–ARPP advertising oversight partnership’s expanded scope.
The figures show online activity’s growing share of France’s regulated gambling market, while traditional exclusive-rights activities contracted.
The findings could influence which sports betting markets operators may offer in France.
France’s online sports betting stakes grew 12.0%, giving operators and investors a measure of market growth.
The ANJ identifies live betting and participation by players showing excessive gambling behaviour as concerns amid market growth.