By The Weekly Edge desk ·
Google introduced stricter certification requirements for gambling and games advertisers across all markets from 14 September 2026, SBC News reported. The changes follow a June notification and extend measures introduced in March 2026.
Gambling and games advertisers face stricter Google certification requirements across all markets.
Request a correction / right of reply
Linked through shared companies, regulators and people, or one step further through the graph.
The reported licence expansion could add sports betting to Hard Rock Casino’s Dutch offering once launch preparations are complete.
The guidance sets compliance and certification conditions for prediction market operators seeking to advertise through Google.
Certified online gambling operators gain access to YouTube homepage advertising through its Masthead format from 21 October 2026.
Operators gain potential access to another advertising placement, but eligibility depends on registration, certification and geographical coverage.
Certified gambling operators gain access to advertising at the top of YouTube’s homepage from 21 October 2026.
The transmission brings the AGCOM–Google gambling advertising ruling before Italy’s Chamber of Deputies and Senate.