By The Weekly Edge desk ·
European Gaming reported that SpeedyBet renewed its Real Betis agreement through the 2027/28 season and added European rights. Paf said Sweden would be the principal market for activating those rights.
The renewal expands the sponsorship’s territorial scope beyond Spain.
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The planned pilot aims to help Meta identify unauthorised gambling advertisers through licensing documents and website addresses supplied by Paf.
The pilot could help Paf and the Swiss regulator identify unlicensed gambling operators and affiliates reaching players through Facebook.
Paf’s pilot with Meta targets unlicensed gambling operators in Switzerland.
Unlicensed operators face an initiative targeting their advertising in Switzerland, with expansion to additional markets envisaged.
The case raises VNLOK's concerns about Meta and illegal gambling at a European level.
The reported licence expansion could add sports betting to Hard Rock Casino’s Dutch offering once launch preparations are complete.